(Paper & Chocolate) Lover's Delight

Come one, come all!



If you appreciate fine letterpress printing and superfine chocolate (and who doesn't love chocolate) come to our fabulous Valentine's Day extravaganza! There will be hot chocolate galore by Taza Chocolate, the most delicious-est truffles from La Tène Chocolatier, and a limited edition valentine you can print yourself at chez nous, Albertine Press!

Spread the word and see you there!!!

Ha!

During a spate of post-mailing follow-up phone calls I spoke with a young sales woman at a store (to remain unnamed) in California. I asked if this store had received our catalog and was put on hold while she checked. In waiting, I rifled through the day's mail and found a returned catalog from that store! As she returned from hold I prepared to admit my mistake and ask for the correct address. To my great surprise, she instead said, rather curtly, that, "yes, we received it." Most amusing, since I was holding their catalog in my hand.

I choose to believe that this young woman is not responsible for purchasing decisions, and I will, instead, simply send another catalog.

To the right address.

Oh, the weather outside...

... is frightful. But the shop is soooo warm and cozy. Such a change from the last shop where three layers of shirts, wool socks and hats were mandatory dress code for winter.

Ahhhh...

New Year's Goings-on

Lots of goodness happening in the shop in the new year.

First, all of the big presses are running - fabulous Robin and Mark have come to the rescue and helped set in the flywheels on the big beasts and remove extraneous parts from Iggy. I'd like to talk about Iggy for a minute: she huffs and puffs, and actually grunts like a big warthog or a train on crack. It's rather endearing. Especially the little *ding* when you switch from trip to print.

Second, the new spring catalogs finally arrived and look great. I'm very excited to send them out - in a few hours! The project for the rest of the weekend will be to update the designs on the website as well. Then to actually print all of these cards so we'll have something to send to all these stores when the orders come rolling in.

Third, Albertine Press is going to be featured in the April issue of Country Living Magazine - estimated readership of 1.7 million people! Look for Marisa's "Fish Wish" card when it hits newsstands in late March. More updates on that later.

Lastly, well, no, that's it, but it's all pretty darn exciting, would you say?